Marketing Automatization / Retargeting
We integrated Google Tag Manager for a large eCommerce client. This enables the retargeting of customers using automatic targeted ads and mailings. The campaigns are based on data from product views, carts and orders. Using Google Tag Manager also allows integration of further services, as well as supporting detailed data analysis.
We upgraded the basic platform for an eCommerce client. This platform forms the heart of the application, offering solutions for customer and production managements as well as the possibility to model the entire commercial process.
As well as migrating the database to be able to meet new requirements, we performed the necessary adaptations to the interfaces of the Java application running on the platform platform. This enabled a modern software configuration with more up-to-date versions for Tomcat, Spring and Java.
Articles in Technology Blog Heise Developer Online
TNG employees contributed two articles to the important German technology blog Heise Developer Online: an Article on the Big Data technologies Apache Spark and Apache Flink in the summer and, together with one of our clients, an Article on REST with HATEOAS in December. The latter reached 14th place amongst the most read articles of the year 2016.
Replacement of a Legacy-Web-Application
We supported a client with an online platform in the development of a website, using ES6, React and Fluxible with high test automation. The backend employs a microservice architecture with Scala, Kafka and MongoDB. After several months of development, the legacy version of the top entry page was replaced by a newly developed page with responsive design.
AWS | CloudFront | Lambda
We helped a customer in the eCommerce sector to host catalogue images in the cloud, dealing with data in the order of terabytes. The technologies used included AWS (S3, CloudFront, Lambda, SQS), Spring Boot and Cassandra.
We held a talk on the topic Business Intelligence (BI) together with one of our clients at the TDWI (www.tdwi.eu) roundtable in Leipzig.
Spring Boot | Pull Request
Spring Boot accepted the pull request that we created for one of our customers.
Modern Customer Portal for eCommerce provider
Relaunch and migration of an eCommerce shop
We fully integrated an acquired eCommerce store into an existing Hybris shop system, migrating the complete customer account data, including addresses and vouchers. The goal: to allow expansion of the international customer base. The migration was performed without any need for downtime in the target shop, with the fully automated Hybris import running on multiple servers. By migrating the password-encoding algorithm, the migration was also transparent for customers. CMS content and individual icon sprites allow the new integrated shop to be individually branded.
B2B online shop relaunch
We completely rebuilt the online shop for a restaurant supplies wholesaler on the basis of the Hybris Commerce Accelerator, migrating existing data from the old system. This both eradicated technical debt and laid the foundations for a significant increase in non-food products. We supported this extension by adapting the various backend systems to the requirements of a very heterogeneous product range. The new online shop features completely reworked user experience with responsive design and navigation optimized for the product range, as well as improved maintenance of editorial content.